by Larry | Mar 13, 2025 | Uncategorized
Nature comes back to life in spring; unfortunately, so do pests. Spring marks the beginning of a crucial season for pest control companies, a time to capitalize on increased demand and establish a strong online presence. At Pay Per Klick, we understand the importance...
by Larry | Feb 5, 2025 | Uncategorized
Welcome to the first installment of Liminal Marketing Points, a blog series exploring frustrating, in-between moments in the world of digital marketing. Today, we’re tackling a classic: the client who can’t find their ad on Google and immediately assumes...
by Larry | Jan 24, 2025 | Uncategorized
Reality check – is your digital marketing strategy actually working for you? Or does it feel like you’re just throwing money away on ads that don’t get results? You’re not the only one. Many businesses struggle to make sense of paid media and...
by Larry | Jan 18, 2025 | Uncategorized
Unexpected forces constantly shape the digital marketing world, and the recent events surrounding TikTok have created a perfect storm for advertisers. With increasing data privacy and security concerns, several governments and organizations have implemented partial or...
by Larry | Dec 24, 2024 | Uncategorized
The festive season is near, and with it comes a familiar question for businesses: Should I pause my paid advertising campaigns during the holidays? Like most things in marketing, the answer isn’t a simple yes or no. Hitting the pause button might seem logical on...